What to Send When You Order Your First Reel
Most people delay ordering their first Reel because they imagine a homework assignment: scripts to write, footage to film, brand documents to assemble. The real list is short, and half of it is optional. Here is exactly what to send — and what you can stop worrying about.
The short list
1. Your topic — or a script, if you already wrote one
A topic alone is enough. "Show people why our bakery's sourdough takes two days" is a complete brief. If you already have a script you love, send it and we will build to it. If you do not, we write it — that is part of the job, not extra homework.
2. A few photos
Phone photos are fine. Send pictures of the real thing: your shop, your work, your product, your team. Real photos beat polished stock for a local business, because customers trust a real storefront more than a perfect stranger. You do not need professional photography to get a professional Reel.
3. Your logo and colors — if you have them
If you have a logo, brand colors, or examples of content you like, send them and your Reels will be styled to fit. If you do not have any of that, no problem — we style it clean and neutral, and the included revisions make sure it lands right.
4. Where you will post it, and how often
Instagram Reels, TikTok, YouTube Shorts — and whether you post daily, weekly, or whenever you get around to it. That tells us whether you need a single Reel or a batch, and it shapes the captions and pacing.
5. Anything you never want said
Prices you do not publish, claims you do not make, topics you do not touch. One line here saves a revision round later.
What you do not need
No camera. No filming. No editing app. No brand guidelines document. No script. And you never have to appear on camera — every Reel is produced for you, with visuals, voiceover, and captions, so you never film yourself or even own a camera. The whole point of ordering a Reel is that someone else does the making.
What happens after you send it
Pick a package and pay, and your confirmation appears right away with a short form for your project details and photos. We build it and email your finished Reel — delivery runs 3–5 days depending on your package — and every package includes revisions (1 with Basic, 2 with Standard, 3 with Premium), so the final cut feels like yours. Closed the page too soon? No problem: email your topic, photos, and brand assets plus your PayPal receipt to getscrollstopstudio@gmail.com and we will match it up.
The fear underneath the delay
Almost every first order stalls on the same worry: "my photos aren't good enough." They are. Customers do not buy from businesses because their photos are flawless — they buy because the business looks real, and a real photo of your work does that better than any stock image. Send what you have. The Reel will do the rest.
A note on photo quality
You do not need a professional camera, but a little light goes a long way. The most usable photos are the ones where the subject fills the frame and the light falls on it — a finished job in daylight, a product on a clean counter, a team member mid-task. Dark, distant, or cluttered shots can be improved, but they cannot be rescued into something they are not. When in doubt, send more than you think we need: extra photos give the edit choices, and the weakest ones simply do not get used.
Send what you have — we handle the rest
Start with the hook — it is the first two seconds of every Reel we make. Download 10 Hooks That Stop the Scroll, a free one-page cheat sheet with ten hook formulas and a real example for each one.
Get the Free Cheat SheetNot sure what to send? Ask us for a free quote and we will walk you through it.